The Tweaker: The Real Genius of Steve Jobs by Malcolm Gladwell in The New Yorker. According to this celebrated essayist on science and society, innovation requires not only a genius but also a context of other inventive “tweakers” whose inspirations feed off each other. This insight about the process comes in his review of the magisterial biography, "Steve Jobs," by Walter Isaacon. Recommended by European Affairs. (11/23)